view of Detroit, Michigan as seen from Fisher Building during sunrise

The problem: No local art and cultural journal covering local art and culture in Detroit, Michigan, causing many local art events to go unnoticed despite an active and vibrant local art scene.

The solution:

Infinite Mile LLC (∞ mile) website

2013 – 2017

details

about the client

Infinite Mile LLC was an award-winning journal of art and culture(s) in Detroit, Michigan that published monthly online issues and annual print anthologies.

my role

Web Developer and UX Designer / Co-Founding Editor at Infinite Mile

services I provided

Designed, developed and deployed an enterprise website
Designed brand identity including logo
Designed graphics
Maintained and updated website to publish monthly issues
Designed, developed and deployed a shop feature to allow users to purchase annual print anthologies and merchandise using a PayPal API

tools I used

HTML, CSS, JavaScript, jQuery, VideoJS
WowSlider
Eventbrite
PayPal
Canon EOS 70D Digital SLR camera
Adobe Suite
Google Drive

team

Infinite Mile + University of Michigan Stamps School of Art and Design Art and Race Conference at MOCAD in May of 2016.  Photograph by Sarah Nesbitt.
Infinite Mile Co-Founding Editor Jennifer Junkermeier, Infinite Mile Co-Founding Editor stephen dewyer and Infinite Mile Associate Editor Ryan Harte.  Photograph (c) 2017 Jeff Cancelosi

results

brought community together in one of the most segregated cities in the United States

Infinite Mile brought community together from many different walks of life to voice issues affecting the art community in Detroit, Michigan. Infinite Mile effectively showed the diversity and nuance of the population in Detroit.

empowered representative media coverage of art and culture(s) in Detroit

Infinite Mile gave a platform for the art community in Detroit to publish articles and artist projects about the city, which frequently differed from the narratives published by national and international media companies outside Detroit.

won a number of grants

Infinite Mile won a number of grants and awards including:

2014 – 2016, Knights Arts Challenge Detroit $20,000 matching grant
2014, Awesome Foundation Detroit Chapter $1,000 grant

discoveries

Infinite Mile was a huge success and some of the most rewarding work I have done in my life. Infinite Mile was an important lesson in how web programs can bring communities together.

next steps

I decided to dive deep into software development and UX design.